The Heavenly Village Cinema on the South Shore will close its doors after two decades, according to a press release.
The decision reflects the pivotal changes in the movie industry over recent years, including the rapid growth of streaming services, the convenience of on-demand digital platforms, changing consumer viewing habits, and the lasting impact of the pandemic on theater attendance nationwide, according to the release.
“We have reached a moment where the model for traditional cinemas has fundamentally shifted,” said Gary Casteel, president & CEO of Trans Sierra Investments / The Shops at Heavenly Village, in the release. “While this marks the end of an era, it also represents an opportunity to shape the next chapter of the village in a way that best serves our community and visitors.”
The Village is evaluating what will be the best fit for this 20,000-square-feet of space.
The closure of Heavenly Village Cinema is emblematic of broader shifts in the industry, where once-thriving theaters have faced unprecedented challenges in the face of at-home entertainment, rising production costs and changing consumer expectations, according to the release.
