By Priya Hutner ·
July 25 | Doors open at 11 a.m.
$60 advance | $70 at the door | $120 VIP
The electronic dance movement has gained enormous momentum over the years, according to Paul Reder, founder of PR Entertainment and the Bass Camp Festival, on tap for July 25 at The Hard Rock. The 12-hour outdoor festival hosts the some of the best in electronic music.
Reder has been promoting shows since 1988 and PR Entertainment hosts more than 150 shows and tours annually, and more than 3,500 shows around the world from all genres including Tony Bennett, Brooks & Dunn, Reba McEntire, as well as The Killers, Third Eye Blind and Wide Spread Panic. He’s also worked with some of the top electronic dance music producers like Paul Oakenfold, Tiesto and Kaskade.
PR Entertainment promotes three Tahoe events over the summer – the Lake Tahoe Reggae Festival, Lake Tahoe Bluegrass Festival and the Bass Camp Festival.
“Because electronic music is so hot, we wanted to create an all-day, electronic music festival. We saw it as an opportunity to branch out to a whole new genre,” he said.
“The first Bass Camp Festival held in 2013 sold out and was a huge hit,” he explained. “We hosted a number of EDM micro shows throughout Tahoe and the North Shore at venues like the Casino Bay Club, leading up to the festival,” he added.
The Bass Camp Festival, now in its 3rd year, will feature Electro DJ, Dubstep DJ and Jam Band DJ with both local and international artists. This year’s headliners include Zeds Dead, Kill the Noise, ƱZ, Savoy, Tommie Sunshine and Liquid Todd. As well, there will be more then 30 additional artists performing throughout the day including local Tahoe DJ, Cary White and Drums on Acid.
Freeform with Cary White
Returning to his old stomping grounds and performing at Bass Camp for a second year is Cary White, a former drummer with the band Infected Mushroom. He is now based out of Los Angeles.
“In my early 20s, the rock scene was big and there was a lot of gigs for drummers, things shifted in 2010 and the electronic DJ scene took over. My phone wasn’t ringing as much,” White said.
He says that he received a call from Infected Mushroom and became involved in the electronic music scene, which paved the way for him.
“I use core elements from my drum set when I DJ. I trigger voices and audio for my sets,” White says. With a more expansive drum kit, he moves from his turntable to his drums creating high-energy, live music performances.
“I work freeform, which keeps it fun for me,” White said. “I am a musician first and apply it to what I do as a DJ. This differentiates me from others DJs.”
Cary explains that the music he produces includes Electro House, Progressive House and Techno. He’s say that he’s excited to play a ripping set at the upcoming Bass Camp III.
With an elaborate production that includes LED streams and massive special effects, including lasers and pyro technics, this festival will not only be bringing some of the most well-respected DJs in the genre, but also offer an amazing visual show.
For more information or to purchase tickets, visit basscampfest.com.
