South Lake Brewing Co. recently released This Is How I Roll Cold IPA at an Ales for ALS party at The Libation Lodge in South Lake Tahoe. Brewed in collaboration with South of North Brewing Co. and Cold Water Brewery & Grill, the can label was designed by Tahoe local Scott Craig, a person living with ALS, using eye-tracking technology.
Proceeds from the party and a portion of beer sales will be donated to ALS Therapy Development Institute, an organization that focuses on finding treatments for ALS. This Is How I Roll Cold IPA is available on tap and in cans at South Lake Brewery Co., The Libation Lodge and online for shipping in California. | southlakebeer.com
